A bronzing lotion designed to deliver an instant sun-kissed glow with SPF 30, Instant Vacation blends sun care with sensory indulgence. Our team set out to capture its tropical, skin-loving formula through a nostalgic, luxe-forward visual identity.

The packaging pairs warm tones and retro-inspired typography with subtle nods to vintage tanning products. From the cocoa-hazelnut scent to the skin-firming oils, every design detail works to evoke the feeling of an endless summer escape.

Deliverables: Branding, Packaging, Marketing Campaign

Creative Team:
Lach Hall, Roy Fleeman, Zoë Cato,
Greg Sheppard, Levi Sanford


Photography:
Ethan Gulley

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