
Inspired by the iconic tanning oils of the past, the Orange Gelée® Spray Oil is a luxurious reinterpretation of a cult classic—now with broad-spectrum SPF 30 protection and a sleek spray format. Our team reimagined the original formula’s indulgent legacy with a modern twist, delivering that nostalgic French Riviera glow at the push of a button.
We designed the packaging to celebrate the product’s vintage roots and glamorous appeal—pairing punchy orange tones with elegant curves and confident type. The result is a product that radiates both leisure and legacy, perfectly suited for sun-drenched days and connoisseurs of convenience.
Deliverables: Branding, Packaging, Marketing Campaign
Creative Team:
Lach Hall, Roy Fleeman, Zoë Cato,
Greg Sheppard, Levi Sanford
Photography:
Ethan Gulley



